Apple Posts Record Revenue in Q3 2018; Inches Closer to Trillion-Dollar Market Cap

Aug. 1, 2018



Apple hasreported a revenue of $53.3 billionin the third quarter, which is a 17% growth year-on-year and $1 billion over analyst predictions. The earnings per share (EPS) stood at $2.34, significantly higher than the market estimate of $2.18 earnings per share.

The third quarter is usually expected to be the weakest for Apple, aswe witness a slow down in the sales due to the expected launch of new iPhonesand other hardware products launching in the next couple of months. Users become wary of picking up a current-gen iPhone when an upgrade is right around the corner but this was not the case this time around.

The average selling price of an iPhone stood at $724, which is also better than the $693 analyst estimates.

While iPhones may still be attracting attention, the Macs were down in the dumps.Mac sales only brought in $3.7 billion in revenue, which is well below analyst estimates and a 13 percent decline when compared to the same quarter from the previous year. This decline could be because of the endless issues with the new Butterfly mechanism of the MacBook Pro, which werefixed just recently.

Speaking of the 3rd quarter earnings, CEO Tim Cook said,‘We’re thrilled to report Apple’s best June quarter ever, and our fourth consecutive quarter of double-digit revenue growth. Our Q3 results were driven by continued strong sales of iPhone, Services, and Wearables, and we are very excited about the products and services in our pipeline.’

Even the revenue from its ‘other products’ department, which includes the Apple Watch, HomePod, Airpods, and more, surged 37% to reach a hefty $3.74 billion as compared to the $2.74 billion figure from the same quarter last year. Cook states that thewearable segment has seen a significant 60% year-on-year growthduring the analyst call after the earnings call.

This is also the reason that the Cupertino giant expects to post a revenue close to $60-62 billion in the fourth quarter, a 16 to 19 percent growth from this period last year. So, how soon do you think Apple can achieve a trillion dollar market cap? Well, I think it can surely happen this month itself but I would love to hear your thoughts in the comments as well.